Mental health issues, only if you’re white. Professor Ramos Blog

Mental health issues, only if you’re white. In the article â€Å" Differences in Mental Health Outcomes among Whites, African Americans, and Hispanics Following a Community Disaster.† A case study using 2,180 people was done in NYC after the 9/11 terrorist attack to see the effects of mental health issues regarding race and ethnic groups. This included a diverse range of gender, age (18+) and races including white, black, Dominican, Puerto Rican and other Hispanic groups. It was a year long study to look into if ethnic minority’s have poorer mental mental health realitive to whites. Taking a look into four major mental health issues, including post traumatic stress disorder ( PTSD), depression, anxiety, along with general/ physical health. Also taking into consideration educational and marital status, income, immigration status, church attendance along with past health issues.   They found that minorities did not have a greater chance of having PTSD but would have more severe symptoms compared to the whites. Th ey also found that ethnic minorities were more likely to report negative life events but receive lower levels of social support for these instances than whites. Also finding that African Americans and Puerto Rican’s are twice as likely to meet criteria for panic attack’s than whites, African Americans are subjected to discriminalization and marginalization, this study shows that pherhaps this is why they are more vulnerable to panic attacks.   In the (2001 Noris, Perilla and Murphy) cases study using whites in Florida and Mexicans from Mexico and how they mentally respond to natural disasters like hurricans. They argue that Hispanics in general acknowledge their symptoms as personal shortcomings and failing. However there is little support to show that Latinos and African Americans suffer worse mental health than whites especially following tramatic events. Dissusion question If no one ethnic group is more prone to mental health disorders, then why it it more socially and culturally acceptable for whites to express these health concerns more easily than minorities. How can we make minorities feel safe to express their mental health issues.

Increase Your Traffic + Get Better Results With This Content Distribution Strategy Template

Increase Your Traffic + Get Better Results With This Content Distribution Strategy Template If youve been working on search engine optimization  or any form of promotion for your content, you might have come across the term â€Å"content distribution†. You’ve just spent loads of time and money to produce an amazing whitepaper, video, or other content types†¦ Now, it’s a waiting game as all those readers come rushing in to read your amazing content piece, right? If only it were that easy. Just because you’ve finished the content, doesn’t mean you’re done. In some ways, the hard work is just beginning. Now you’ve got to promote it, and in a world where there are 4 million blog posts published on the Internet every single day, your content distribution strategy has to be on point. This post breaks down the best ways to promote your content, how to create a distribution strategy, and why its so important to your marketing. Recommended Reading: How to Write White Papers People Actually Want to Read (Free Template) The Best eBook Template to Generate More Subscribers (+ Easy eBook Ideas) Download This Content Distribution Template But first, check out this content distribution template. You’ll find an easy-to-follow template to track your entire content distribution strategy from start to finish. It’s also easily customizable for each of your projects to make sure that you’re promoting each content item in the best way. What is Content Distribution? While it's a term thrown around in numerous marketing circles, it can have numerous meanings. As distribution has become more important to the success of content today, it’s important to understand the nuts and bolts of content distribution as a term. Content distribution  is the act of promoting content through any means by companies and brands to provide content to its targeted audience. It breaks down into three different areas, owned channels, earned channels and paid content. These three channels provide the fundamentals of how you distribute the content appropriately. Owned Channels These channels are the foundation of your entire online presence. It's any medium that you create and control. Common examples would be your website or an app you've developed. But these days, your social media page, your blog, or even a YouTube page, are all classed as owned channels. Without sufficient content on your own channels, your brand is not able to build, which can limit your ability to convert customers. To make the most of your own channels, you can break your techniques down into three individual components. The content:  Content is key to your entire operation, and the distribution of content can include blogs, e-books, infographics, as well as videos. Videos have been vital in improving promotion, especially search engine optimization, as videos generate a 41% higher click-through rate  than plain text. Posting and sharing of information:  The bread and butter of engaging with potential and existing customers. By posting information and sharing it via social media platforms, you can build a following and tempt new custom in. This helps to direct traffic to your website as well as using social media to get your content to a broader audience. Marketing via email:  While social media is a great way to engage with your customers, email marketing is a great way to make the most of your existing contacts and to convert them onto your latest products. Earned Channels Earned channels are essentially the equivalent of word of mouth. If the content that you post on your owned media is picked up by third-party sites, this results in organic search engine rankings. The most significant driving forces behind earned media boil down to two things: Search engine ranking:  The rankings can be determined by numerous components, but primarily it's about a good SEO strategy. Search engine optimization  is such an evolving beast that to make earned media shareable by third parties, the content working in conjunction with ranking on the first page are the two components that need to be in tandem with each other. The content distributed by the brand:  no matter how you dress it up, the content has to be good enough to warrant mentions, reposts, recommendations, and shares. Paid Channels The paid channels refer to the external marketing approaches that, as you would suspect, results from a paid placement. It can be argued that paid media appears to be unnecessary, especially in comparison to earned and owned channels, but this third aspect works with the other two channels to help a business grow significantly. Ultimately, paid media is one of the best and quickest ways to get traffic. Think of a stagnating business that's not able to establish its brand. By investing in paid media to display content across social networks, you are getting exposure in a way that would not happen if you were to go through organic methods. For example, a promoted post may very well be a new customer’s first experience of your brand. This results in increased traffic and this traffic can be easier to track than other organic methods. As social media can provide appropriate statistics on the leads or clicks your page content gets, this can give you instantaneous feedback as to whether this method is working for you. And as the three most prominent areas of paid media are branded content, display ads, and PPC  advertising, it's likely you are already making headway through the paid channels anyway. But by using paid channels in conjunction with earned and owned channels, you are supporting your brand with that all-important trifecta of content distribution. Why Content Distribution is Important Content and its success is all about planning and preparation. You could argue that it's about the type of content you create, but content distribution and great content are two sides to the same coin. Recently, 56% of marketers  stated they outsource one part of their marketing strategies, which has resulted in an increased need for help in content creation. And as 78% of marketers have reported that their business has improved due to better content creation, this shows that enhancing the content through these three channels has improved marketing in numerous ways. To improve your marketing capabilities, you cannot rely on one aspect of your content distribution. Breaking it down into these three essential components, and following them to the letter, will result in a brand that is evenly distributed. Content is king, and as content distribution becomes highlighted as one of the biggest marketing opportunities that brands don't utilize, harnessing these three different areas can push a struggling business into more prominent quarters. Many brands may make the most of one or two areas of this trifecta, but, if you recognize that you're not making the most of all of them, this will soon become apparent. So many brands make the most of PPC or plunge their efforts into search engine optimization, but to be competitive and to maintain an edge, content distribution is the missing ingredient. For those brands looking to improve their strategies, looking to keep on top of trends, and make the most of marketing tools, ensure your content distribution is at the forefront of your marketing strategy. How to create a #content distribution strategy with a free template.How to Create a Content Distribution Strategy Step-by-Step Providing relevant content at the right time to the people who need it is an integral part of digital marketing, but it won’t happen by accident. To achieve an effective content distribution, you need to follow a step-by-step strategy. List Your Target Distribution Channels Your target distribution channels are the sites, organizations or entities from which you disseminate content. Content marketing distribution channels may include social networks, your website, a partner blog, a podcast or some other digital medium. Before you begin your content distribution strategy, therefore, it’s worth writing down a list of all the ways you’ll distribute your content with a brief justification for why. Guest Posts on External Websites Guest posts on external websites have two functions: to promote your content  to a new audience and to create links to your site for SEO purposes. These articles can introduce your content to people who wouldn’t ordinarily see it and who might benefit from it in the future. Before posting on external sites, think about whether they attract visitors who could benefit from your product. Here’s an example of a guest post on Convince Convert by . Another strategy for guest posting is to reach out to bloggers of articles that already exist on your target keywords. You can ask the author to add a section about your tool/product with a link back to your website. Online Communities Online communities are any place on the web where people gather to interact. Distributing content through these channels (Facebook groups, LinkedIn groups, Reddit, forums, etc.) can be effective because communities naturally generate interest and engagement. Ideally, you want to create shareable and â€Å"commentable† content that produces a buzz. Be careful with this tactic however, you want to genuinely helpful and not promotional. Here’s an example of a discussion on Reddit regarding Facebook advertising. This would be a good opportunity to link to a content piece from your blog that helps solve the poster’s problem. External Podcasts External podcasts  can be an excellent vehicle for distributing content to a new audience. Many media firms, like the BBC and the Wall Street Journal, give space to businesses on their podcasts to speak about what they do. This example is from the Wall Street Journal is inspired by the popular column which commuters can turn to for insights on business, the economy, markets, and politics. The content on podcasts is usually newsworthy and topical. It can be a great way to increase brand awareness and reach new audiences that are not aware of your product or service. Internal Blog Posts Blog posts on your own site are an opportunity to tell your audience more about yourself and provide them with real value. Coca-Cola  - the world’s premier soft drinks brand - has one of the top company blogs in the world. It talks about its approach to corporate responsibility, its plans to make the business more sustainable, and how the company operates internally. The blog is a great tool to get readers engaged in content and up-to-date with trends. Internal Videos Internal videos are videos that companies make for the benefit of their colleagues. Although most businesses focus on external videos - or those that are customer-facing - internal videos can have tremendous value for training and teaching staff about the company values. Walmart  has been using internal videos to distribute content for many years to teach new hires about the importance of warehouse safety and correct lifting techniques. Webinars Webinars  are interactive online seminars where a company imparts information and then invites guests to ask questions and give feedback. ARK Invest  is an investment broker with a focus on future technology. The firm hosts monthly webinars where it explains to customers why it is investing in certain sectors (like robotics or genetics) and how they think the market will adjust to new technological changes in the future. Investors can then ask questions about why the firm is investing their money in a particular way. Demos Demos of how a product works are a great way to get information across to customers. Although demos are usually explicitly promotional, this doesn't mean that they can't be used to educate customers about the powerful benefits of a new product. In 2018, Google demoed  its new product, Duplex, which is an AI voice bot that can conduct basic conversations on a user’s behalf (for instance, book a table at a restaurant). At Google I/O 2018, the company demonstrated the product live, showcasing it’s audience the benefits directly. Infographics Infographics  use a combination of pictures and text to convey information or statistics readably. Supply Spy, a firm that helps users research Amazon products, has an infographic which breaks down the complicated topic of Amazon seller fees into manageable chunks, helping to make the subject more approachable. Guides Shopify is a platform which provides a range of utilities to budding online retailers, such as website design and payment facilities. Setting up an online store can be a complicated business, so Shopify provides guides  for all sorts of things, such as how to sell on eBay, small business marketing on Twitter, selling products on Amazon, and how to grow an e-commerce business with email marketing. Social Media Channels Pizza Hut  is one of the most interesting examples of a company that uses social media distribution effectively. Rather than use its Twitter feed to advertise money-off coupons (which seems to be the default position of many other pizza chains), it uses social media to celebrate the product that it sells. By doing this, it creates much more engaging, likable and sharable content and video. Email Email marketing has the highest ROI of any form of digital marketing, according to  Litmus Software. Many companies use email to distribute special offers and deals tailored to their customers, but the most successful email campaigns tend to be those that communicate genuinely exciting information. Evans Cycles, a cycling firm based in the UK, sends customers a combination of special offers and informational videos on how to look after their bicycles. Ebook Ebooks are in-depth resources that companies can provide their customers to cement their authority in a particular field. Ebooks demonstrate to customers that a business has substantial expertise, making them a preferred source of reliable information. Deloitte  is a professional services company that provides tax advice, management consultancy and strategy advice to firms all over the world. Its work is detailed, so it often uses ebooks to complement the work that it does with firms. The company’s clients can get bespoke advice direct from consultants and then refer to ebooks if they need a refresher once consulting is finished. A Better Way to Plan Your Content Distribution Strategy Sure the content distribution tracking spreadsheet included in this blog will do the job†¦ But, let’s be honest, the last thing most marketing managers need is another spreadsheet to add to their ever-growing list. The good news is, there’s a better way. Your entire team can collaborate, plan and execute their content distribution strategy with . No spreadsheets, no manual updating, no status updates. Just one amazing hub to plan it all. Here’s how it works: To start, add a new marketing project in by clicking the plus sign on your project kickoff date. Then choose the option entitled â€Å"marketing campaign† on the list. Next, add each individual content promotion and distribution item to your marketing campaign. Once you’ve added all the individual content distribution tactics, you’ll see a visualization of every element on your calendar. Everyone on your team will know exactly what is going live and when, and their tasks for each tactic. Goal Setting Goal setting is an essential aspect of your overall content distribution strategy, whether you’re trying to reach people through social media tools, external blogs, your website. But how do you set effective content distribution goals? Decide on The Nature of Your Goals Some organizations create content for the sake of creating content, thinking that it will put them at an advantage. But any experienced digital marketer worth their salt will tell you that the only way to drive things forward is to make sure that you're clear on why you’re distributing content in the first place. You may want to distribute content for the following reasons: Generate more leads Increase your conversion rate Improve awareness of your brand Increase customer retention To educate your audience Get more traffic to your website The content distribution strategy you choose will depend on your overall goals. A plan designed to improve awareness of your brand will be very different from one that hopes to increase customer retention or upsell customers on various products. Some businesses  try to be smart and align content with multiple goals, hoping to kill many birds with one stone. Companies create content that they expect will improve their ranking in search engines, generate a buzz on social media, increase awareness of their brand and boost leads. But trying to tick all the boxes rarely works and you may find that your content is less useful in certain channels than it would be had you stuck to a specific strategy. For example, you might create a wordy blog to help you rank for specific keywords in Google search.

International Production and Governance Essay Example | Topics and Well Written Essays - 2500 words

International Production and Governance - Essay Example The impact of recession on the global market and effect of economic crisis are also described. Global imbalance occurs only when the country’s economy goes through a terrific downfall or there is a sudden change in the political system. The government is then reorganized to pacify the existing problems and to improve the situation so that the country can revive to its normal form. U.S Economic Policy United States is considered as the super power due to its economic and political stability. The economic stability helps the country to overcome any sort of downturn and economic downfall. As most of the countries today depend on United States, the commitment to maintain a stable economy is considerably more when compared to other countries. The economic crisis and recession hit United States so hard that the country struggled to get back to a stable state. The political changes also had a great impact on the country’s economy. US economy is more vulnerable to economic down turns since the country relies on several other countries. When compared to all the other problems, the 9/11 attack was considered to be the most deteriorating problem in the United States. Though the country had a reliable government and political parties, it was difficult for the country to recuperate to the normal situation. (Wade, 2009). The country’s economy went through a bad patch and the government officials implemented various strategies to bring back the country’s economy to a stable form. Political Hegemony The political hegemony was vulnerable right from the days of the Cold war. From then America has been one of the very few countries which had the ability to fight with any continent. This created a sense of fear among the other countries. Though the country’s government was filled with political leaders from several parties, the development in terms of politics was unbeatable. The political administration before the 9/1 attack was considered to be best strategies since the country established a cordial relationship with almost all the countries in the world. Due to this factor, America was the most sought after nation in the world. The economic and political stability contributed to the country’s success in each and every field. The political hegemony and the dictatorship continued even after the Cold War. Generally a country which is economically strong tries to dominate over the other dependent countries. Since US had the capacity to control the countries which relied on it; the government took an upper hand in controlling the other countries. Due to this factor, the political hegemony started to invade America. The political hegemony was clearly visible from the political reforms that came into existence after the Second World War. The role of US in the global economy went through a drastic change by the election of Obama. Till then, U.S was the country on which most of the other countries depended. International or ganizations and multinational corporations are the highest rated corporate in the world. A country can easily operate with the company that is in America or London. The advancement in the information technology has led to a situation where countries like America rely on other countries to accomplish their business activities. Bill Clinton and George.W.Bush were the major reason for the America’

A paper for oceanography based off of the book called The Eskimo and Essay

A paper for oceanography based off of the book called The Eskimo and the Oil Man by Bob Reis - Essay Example The study of the oceans has enabled the understanding of the global climates and the trending climatic concerns such as the global warming and the possible impacts on the ecosystem dynamics and the life supporting atmospheric portion i.e. the biosphere at large. The atmosphere and the biosphere are interrelated through the natural processes of evaporation, precipitation and the natural heat exchange processes. At a general broad prospect, oceanography is divided into the following branches: 1. Biological oceanography This refers to the study of the ecology of the marine ecosystems with regards to their surrounding ocean environment. Marine biologists study the life in the oceans (marine ecology) and as well as the total organic production in the seas and oceans. The marine life consists of the floating or weakly swimming organisms known as planktons and rapidly swimming organisms referred to as nektons. Marine oceanographers map the floors of oceans, analyze the problems of the shore lines, and study the deposits and other sediments of the ocean floor and rock layers of the earth’s crust. Biological oceanography therefore looks into the influence of the ocean’s physical, chemical and the geological characteristics on the marine ecology or ecosystems. 2. Chemical oceanography (Marine Chemistry) This is the study of the Chemistry underlying the ocean environment and the processes of its interactions with the atmosphere. Chemical oceanography is looks into the chemistry of seawater, the major salts it contains, and other trace elements found in the oceans. 3. Marine Geology ( Geological oceanography) This refers to the study of the geology of the ocean floor with regards to the paleoceanography and the plate tectonics. 4. Physical Oceanography (Marine Physics) This is the study of the physical processes of the oceans such as the mixing, waves, tides, ocean currents, water transparency density and temperature; as well as under water acoustics and sound transmission. In his book, The Eskimo and the Oil Man: The Battle at the Top of the World for America’s Future, Bob Reiss is particularly concerned with the Oil exploration strategy by the Shell Company on the North Arctic coast of Alaska, focusing on the potential threats to the Ocean, impact on the marine ecosystems and the Americans living within the neighborhood. This intertwines all the mentioned branches of oceanography with views on the related impacts to the ocean and its environs. Reiss describes offshore oil exploration, which generally involves operations beyond three miles from the shoreline. This exploration has been especially facilitated by the continuous recession of ice at the coast of Alaska due to the changes in weather and climate patterns, a region that has been for many years covered by ice. Amongst other challenges of offshore exploration is the control of the dynamic changes in the temperatures and pressures when drilling across the rock formations in their strata deep beneath the ocean that may result in to dangerous oil-well blowouts that emit a buoyant plume of oil, produced water and natural gas. The ice recession at Arctic is a concern of the oceanography which tries to look into the prospective repercussions of offshore oil drilling activities on to the local and global climate. It also tries to explain the possible impacts on the surrounding environment as the ice continue to disappear. This phenomenon has been occasioned by global

Kuhn Theory of Scientific Revolution

Kuhn Theory of Scientific Revolution

Picnic Spot Marketing Essay

Introduction The village of Maizbhandar is very old. Its roots can be traced as far back as the year 1425 with the earliest settlers in the village being migrants coming over from Saudia Arabia. It is a part of the Nanupur Union council that is located in Fatikchori, Chittagong. It takes approximately around two hours on clear roads to reach Maizbhandar from Chittagong city. The road leading to Maizbhandar offers a tranquil and beautiful environment filled with lush greenery that can be a welcome relief at times in contrast to the rough and exhausting city life. One landmark that is bound to grab attention is the Maizbhandar Darbar Sharif that comes into once you enter Fatikchori, something that attracts many unique visitors from all over the country. It is dedicated to the late Ziaul Haque Maizbhandari upon whose memory the village Maizbhandar gets its name. The lives of villagers have prospered well over the years. It is at times difficult to comprehend the change that has occurred in their lives, especially when one looks upon the situation of the same family during post  1971. There also many villagers who have gone on to work in the Middle East thus sending in valuable remittances back to the village that has been in instrumental in improving the lives of the villagers. In fact, it can be said that there is average of 1 person from every family who is working abroad. There are also some entrepreneurs operating in the village manufacturing food products like chanachur, biscuit, etc. Most of the villagers are expectedly farmers whose major crops include rice and chilli. Some of the locals have also set up carpentry shops to boost their livelihood. For shopping, there is the Nanupur Bajar nearby where all types of food and basic necessities are available. It takes around 10-15 minutes on foot to get to the Bazar. There are 5 banks within village and its surrounding areas where villagers can make deposits or take loans. The income disparity is pretty low although there are one or two families who fall in the extreme poverty line although there is always donations coming in to help support these families. The Darbar Sharif of Maizbhandar has also played a pivotal role in the village’s development. As stated earlier, it attracts visitors all over the countries which in turn has helped boosted the  local shops. In fact, some say traffic to the Darbar Sharif was a prime mover behind the development of roads around these parts.  However, despite all the positive changes, there is always the problem of floods that remains a constant thorn in the lives of the villagers. This is a problem that is increasing in frequency due to illegal construction work that is going around the village which is in turn changing the village landscape for the worse. The situation will continue to escalate if the authorities do not take preventive measures. Business Idea Chittagong is getting industrialized at a very high rate these days. There are a lot of offices, restaurants, schools, etc. opening around making city life pretty hectic these days. As such, the situation can be said to be pretty similar to that of Dhaka. As industrialization has moved in, so has moved in the demand for quality family outings or office picnics at beautiful locales in or around the city. However besides the Patenga beach, Chittagong does not offer much. As result, it would be great for the dwellers of Chittagong if picnic spots were to open up around the city. At a distance of 2 hours away from the city, Maizbhandar would provide an ideal picnic spot with its idyllic village surroundings. Companies looking out for HR outings may put this up to good us to boost up the morale of their employees through these picnics. It would prove to be an ideal substitute against the dearth of beaches and sea side resorts that Chittagong seems to offer. SWOT Analysis Strength: I already have a village home that can act as the resort or housing facility. The infrastructure is more or less established giving the picnic spot a good base to start off from. Weaknesses: A nature resort has not been tried out in Chittagong before so the inexperience in this filed may come to bite back later. Opportunities: This would be the first village oriented picnic spot in Bangladesh. As a result, the hype surrounding the undertaking would be enough to lure in potential customers here. Threats: There already some established holiday/picnic spots around Chittagong and they may prove to be a bummer when the project will finally take off. Finance Plan The following table shows the capital investment needed to kick off this venture. Land Development Infrastructure Swimming Pool Complex Water Supply (tubewell) Backup Generator Dà ©cor Utilities The staff costs are estimated to be at around 40,000 taka. The charging rate for picnics would be around 2000 taka per person or 50,000 taka if people were to take a corporate package involving a lot of people and food per person would be priced at 500 taka. Conclusion This a plan that has a lot of potential. Maizbhandar is a prime spot for such a project since its only two hours away from the main city. As such, building in such a plan would lead to great success for the investors.

African Male Humanity And Authenticity Is Disoriented By...

Like it or not, we all have a bias world view and unconsciously judge people by their races, skin colors, and appearance. We have attempted to eliminate racial inequality by establishing Human Rights Law, creating programs to support the need, and teaching new generation by using a lesson plan. However, it is hard to eliminate racial discrimination completely when we still see it every day. The media is one of the main sources of racism. We see ambiguous scenes of people and believe that what the movie portrays is true. The depiction of black male in films is distorted and usually engaged in aggression, gangster, masculinity, drugs, and murder. In the Persistence of Whiteness, Keith argues that â€Å"black masculinity is reiterated in notions of aggression, submission, and criminality and simultaneously repositioned within notions of collective and historical victimhood and denied and delayed state justice†. In this paper, I will explain how individual black male humanity and authenticity is disoriented by using the two films, Juice (1992) and Do the Right Thing (1989). First of all, black youngsters behave like a gangster in order to gain respect and reputation as it is shown in many films. One of the examples is the film Juice, directed and written by Ernest R. Dickerson in 1992. In the beginning of the movie, the four youths, who live in Harlem, are innocent and enjoy their lives like other normal teenagers. The â€Å"wreckin’ crew† includes Q, Raheem, Steel, and Bishop. One of theShow MoreRelatedLangston Hughes Research Paper25309 Words   |  102 Pagesbecome an actress, but roles for black women were scarce. Sometimes she took young Langston with her, but most of the time he stayed with his grandmother in Lawrence, Kansas. Grandmother Mary Langston, an American citizen of French, Cherokee, and African descent, was nineteen in 1855 when men tried to kidnap her and sell her as a slave. Her first husband, Lewis Leary, was killed in 1859 at Harpers Ferry, West Virginia, during John Browns raid on the federal arsenal. Throughout Mary Langstons life